LEGAL
Terms of Service
Last updated: 1 September 2026
These Terms of Service govern your use of Awareness Marketing and the services available through awarenessmarketing.co.uk.
By creating an account, purchasing a subscription or using Awareness Marketing, you agree to these Terms.
1. About Awareness Marketing
Awareness Marketing is a content marketing platform that helps businesses plan, create, manage, publish and measure content.
Awareness Marketing is a trading name of Mason Technologies Limited, a company registered in England and Wales.
Company number: 03494758
Registered office:
2 Manor Garth
Ledsham
South Milford
Leeds
West Yorkshire
LS25 5LZ
United Kingdom
Contact: hello@awarenessmarketing.co.uk
In these Terms, “Awareness Marketing”, “we”, “us” and “our” refer to Mason Technologies Limited.
2. Business use
Awareness Marketing is provided for business and professional use.
By using the Service, you confirm that you are acting for purposes relating to your trade, business, craft or profession and that you have authority to agree to these Terms on behalf of any organisation you represent.
The Service is not intended for personal or household consumer use.
3. Your account
You must provide accurate information when creating an account and keep your login details secure.
You are responsible for activity carried out through your account and for ensuring that anyone you allow to use the account complies with these Terms.
Please notify us promptly if you believe your account has been accessed without permission.
4. The Service
Awareness Marketing may provide features including content planning, blog and social content creation, content management, scheduling, publishing, keyword tracking, AI visibility tracking, analytics and integrations with third-party services.
We may add, change or remove features as the Service develops. We will not make changes that materially reduce the core functionality of a paid subscription without reasonable notice where practicable.
Some features may be marked as beta, preview or coming soon. These features may change or be withdrawn.
5. AI-generated content
Some parts of Awareness Marketing use artificial intelligence to generate or assist with content, recommendations, analysis and other outputs.
AI-generated outputs may contain errors, inaccuracies or unsuitable material. They should not be treated as professional, legal, financial or other specialist advice.
You are responsible for reviewing and approving content before it is published or otherwise used.
You are also responsible for ensuring that your use of generated content complies with applicable laws, advertising requirements, intellectual property rights and the rules of any platform on which it is published.
We do not guarantee that content generated through Awareness Marketing will achieve any particular search ranking, traffic level, social performance, AI visibility, commercial result or other outcome.
6. Your content
You retain ownership of content, information, materials, brand assets and other data that you provide to Awareness Marketing.
You give us permission to process that content as reasonably necessary to provide, maintain and secure the Service.
You confirm that you have the rights and permissions necessary to provide that content to us and to use it through the Service.
To the extent that Awareness Marketing owns intellectual property rights in content generated specifically for you through the Service, we grant you a worldwide, perpetual licence to use, modify, reproduce and publish that content for your business purposes.
Nothing in these Terms guarantees that AI-generated material will qualify for intellectual property protection or be unique to you.
7. Connected platforms
Awareness Marketing may allow you to connect third-party services such as content management systems, social networks, analytics platforms and other marketing tools.
By connecting an account, you authorise Awareness Marketing to access and perform the actions that you approve, which may include creating, scheduling or publishing content.
Your use of third-party services remains subject to their own terms and policies.
We are not responsible for changes, restrictions, outages or decisions made by third-party platforms that are outside our reasonable control.
You are responsible for checking content and publishing settings before enabling automated or scheduled publishing.
8. Acceptable use
You must not use Awareness Marketing:
• unlawfully or fraudulently;
• to infringe another person’s intellectual property, privacy or other rights;
• to distribute malware, spam or harmful material;
• to attempt to gain unauthorised access to the Service or another user’s account;
• to interfere with the security or operation of the Service;
• to generate or distribute illegal content;
• to impersonate another person or organisation without permission; or
• in a way that could reasonably cause harm to Awareness Marketing, its users or third parties.
We may suspend or restrict accounts where we reasonably believe these rules have been breached.
9. Subscriptions and payment
Prices and the features included in each subscription are shown on our website or during checkout.
Unless stated otherwise when you subscribe, paid subscriptions renew automatically for the same billing period until cancelled.
You authorise us or our payment provider to charge the applicable subscription fee and any applicable taxes using your chosen payment method.
You can cancel a subscription before its next renewal date. Cancellation normally takes effect at the end of the billing period you have already paid for.
Payments already made are non-refundable except where we expressly agree otherwise or where a refund is required by law.
We may change subscription prices in the future. Any change affecting an existing subscription will be communicated before the new price takes effect.
10. Availability
We aim to keep Awareness Marketing available and reliable, but we do not guarantee uninterrupted or error-free operation.
The Service may occasionally be unavailable because of maintenance, security issues, software updates, third-party services or circumstances outside our reasonable control.
11. Privacy and data protection
We process personal information in accordance with our Privacy Policy.
Where Awareness Marketing processes personal data on behalf of a customer as a data processor, any applicable Data Processing Addendum will also form part of the agreement between us.
You remain responsible for ensuring that you have a lawful basis to provide personal data to Awareness Marketing and instruct us to process it.
12. Suspension and termination
You may stop using Awareness Marketing at any time and may cancel a paid subscription in accordance with section 9.
We may suspend or terminate access where:
• fees remain unpaid;
• you materially breach these Terms;
• use of the Service presents a security or legal risk;
• we are required to do so by law; or
• continuing to provide the Service is no longer reasonably possible.
Where appropriate, we will give reasonable notice and an opportunity to resolve the issue before terminating an account.
13. Liability
Nothing in these Terms excludes or limits liability where it would be unlawful to do so, including liability for fraud or fraudulent misrepresentation, or for death or personal injury caused by negligence.
Subject to this, Awareness Marketing will not be liable for indirect or consequential losses, loss of profits, loss of revenue, loss of anticipated savings, loss of business opportunities or loss arising from decisions made using AI-generated content or analytics.
Our total aggregate liability arising from or relating to the Service will not exceed the amount you paid to Awareness Marketing during the 12 months immediately preceding the event giving rise to the claim.
You are responsible for maintaining appropriate backups of important content and business information.
14. Changes to these Terms
We may update these Terms where necessary to reflect changes to the Service, our business, applicable law or security requirements.
If a change materially affects your rights or obligations, we will provide reasonable notice before it takes effect where practicable.
Your continued use of the Service after the updated Terms take effect constitutes acceptance of the revised Terms.
15. General
If any part of these Terms is found to be invalid or unenforceable, the remaining provisions will continue to apply.
A failure by either party to enforce a provision of these Terms does not waive the right to enforce it later.
You may not transfer your rights under these Terms without our written consent. We may transfer our rights and obligations as part of a restructuring, sale or transfer of the Awareness Marketing business.
These Terms, together with any applicable subscription details, Privacy Policy and Data Processing Addendum, form the agreement between you and Awareness Marketing regarding the Service.
16. Governing law
These Terms and any dispute arising from them are governed by the laws of England and Wales.
The courts of England and Wales will have exclusive jurisdiction over disputes relating to these Terms.
17. Contact
Questions about these Terms can be sent to:
hello@awarenessmarketing.co.uk
or by post to:
Mason Technologies Limited
Trading as Awareness Marketing
2 Manor Garth
Ledsham
South Milford
Leeds
West Yorkshire
LS25 5LZ
United Kingdom